On Sunday afternoon while trudging around a traditional car display in Worcester I pointed out that there was various the latest models of of old initial MGs. There was various MGB GTs, a few Midgets and different other versions and it received me taking into consideration the new MG versions. The 6 is usually a smart searching car with a Ford Concentrate ground pan and it offers good interior and standard contemporary construction with shiny plastic and fabric interior that you would anticipate from today’s car so why happen to be they struggling to market them so many?
A few things come to my head and the 1st being a severe insufficient proper previous fashioned advertising. I can’t ever before remember experiencing an advert on tv set when the 6 premiered and with the brand new MG 3 style set to hit exhibit rooms in September you’ll believe the powers that get at MG towers will be pressing every resource open to acquire the 3 into people’s minds.
The brand new MG3 We realize that advertising and merchandise placement works why aren’t they pressing it? Dacia who happen to be not used to the UK industry experienced adverts on tv set and that presents with over 6000 products for sale this year why would a provider with roots so good in Britain as MG hasn’t be carrying out all they can to market vehicles and get cash back in to the business.
With that said I do think lots of people see MG even now as poorly manufactured, problematic automobiles (the head-gasket concern that plagued Rovers and MGs continues to be fresh generally in most peoples minds) and don’t trust the merchandise anymore as well as perhaps the 6 hasn’t been with us long enough for all of us to guage whether its very good or bad but that even now doesn’t explain why the business does not sell itself like the majority of modern automotive firms.
A little bit of exposure in the British Touring Car Championship isn’t enough to shift more than enough cars to help make the company practical and I wager Shanghai Automotive will happily grab of the market instead of lose cash through poor product sales. I haven’t powered among the new models however so I can’t let you know how good or poor they will be and I haven’t done one and don’t understand the option of parts so maybe that’s an issue they would like to straighten out before they push points forward therefore they don’t get poor press and unfavorable publicity
I hope they are able to be successful as the MG company still includes a tale to inform and it might be great to start to see the MG brand on the road more regularly and having a component to take up in creating jobs in the neighborhood industry but right now i can’t observe how they will. I for just one would hate to start to see the MG company condemned to the united kingdom car industry dustbin but I can’t state I hold o